What does an SEO audit include at Hagee Marketing?

When a business owner in Sacramento reaches out because their rankings have dipped or traffic feels unpredictable, the first step is almost always an SEO audit. Many people think of an audit as something technical or overwhelming, but at its core, it’s simply a detailed look at how your website is working — or not working — for the customers you want to reach. It’s a chance to slow down, breathe, and truly understand what’s helping you and what’s quietly working against you.

Over the years, Hagee Marketing has found that most Sacramento businesses don’t need dramatic overhauls. They need clarity. They need someone to translate what Google sees and help them understand why it matters.

What we look at during your SEO audit

A thoughtful audit doesn’t rush or gloss over details. It examines your website piece by piece, with the goal of giving you a clear picture of your current strengths and the opportunities you’ve been missing.

An audit typically includes:

• Checking how well your pages load, especially for Sacramento users on mobile
• Looking at how your pages are organized and whether visitors can find information easily
• Reviewing your content to see if it connects with the way locals actually search
• Evaluating the trust signals Google looks for, like reviews and consistent business info
• Analyzing which keywords you rank for, and which ones you don’t

Many business owners feel relieved on having these issues spelled out clearly. Instead of guessing why things aren’t improving, you finally know where to focus.

Why backlink and competitor review matters

Backlinks — the websites that link back to you — tell Google whether other people trust your business. A strong Sacramento presence often includes links from local organizations, community sites, or industry sources. During an audit, we review not just the number of links you have but whether they’re actually helping you.

We also look at your competitors. Not to copy them, but to understand what customers are responding to. Seeing what others in Sacramento are doing well often reveals gaps you didn’t even know you had.

When Hagee Marketing presents an audit, the goal is never to overwhelm you. It’s to help you understand your landscape so you can improve it confidently.

How technical issues affect Sacramento visibility

Even simple issues — like pages loading slowly, missing meta titles, or old plugins — can quietly affect your ranking. An audit highlights such problem spots so the biggest impact areas are fixed first. These small repairs often lead to noticeable improvements in search visibility and customer engagement.

Typical costs for SEO audit

Most Sacramento businesses invest $500–$1,000, depending on the size and complexity of the site.

Get Clear Answers About What’s Holding You Back

Does your Sacramento website feel stuck and you do not know why? Allow Hagee Marketing to walk you through an audit that removes confusion and brings clarity. Dial (206) 582-6727 if you want a practical, honest assessment, leading on to a plan that helps your business move forward.